Aviva India launches hyper-personalized term life insurance plan e ‘Aviva Life Shield Premium’
Hyderabad, Jun 7 : : Aviva Life Insurance Company India Limited, is a joint venture between Dabur Invest Corp and Aviva International Holdings Limited, a UK based insurance group, Today announced the launch of Aviva Life Shield Premium, a Non-Linked Non-Participating Individual Pure Risk Life Insurance Plan.
It is a comprehensive term life insurance plan that can be personalized as per the needs of every individual and his family to ensure that one enjoys the protection of a term life cover on their own terms, the private Insurance Company said in a release here.
Towards this goal, Aviva has launched the campaign #OnYourTerms and the product has been designed to enable customers to choose and customize options around the sum assured, premium payment terms and frequency, claim payout methods, among others.
Aviva Life Insurance Marking Function Head Mr. Vinit Kapahi, said this plan can be personalized as per the financial needs and provides protection to the loved ones. We are confident that this product will cater to the increasing demand for Term Life Insurance but will also ensure that more customers choose to enjoy the benefits of insurance by insuring themselves.
Aviva Life Shield Premium comes with a policy term up to 62 years and provides customers optional payment term of Regular, Limited and Single Premium payment terms and Annual, semi-annual or monthly Premium payment frequency.
This product allows customers to balance their financial portfolio with multiple payout methods ranging from lump sum, income and 50:50 while another advantage is that customers get additional protection against Accidental Death and Permanent Total Disability due to an accident.
Some key differentiators of Aviva Life Shield Premium are — the plan offers an opportunity to choose increasing or decreasing sum assured as per customers’ financial needs and Customers can pay a limited premium for as less as 5 years and enjoy coverage till the age of 80.(UNI)